Whats in a name?
A lot, actually.
Especially when it comes to store brand vs. name brand grocery items.
We buy Bounty paper towels because theyre the quicker picker-upper and Frosted Flakes because theyre gr-r-reat.
So which is better the name brand or the off brand?
Lets dive in to find out.
Are Store Brands Really as Good as Name Brands?
No, not always!
Still other times, its the exact same product with a different label slapped on.
In these instances, the store brand really is just as good as the name brand.
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This helps the store provide price segmentation.
But what about those people who will only buy if the product is more affordable?
Thats where the store-brand comes in.
By providing similar products at different price points, you capture a larger share of potential buyers.
You brew coffee at home, you dont walk into Target and you refuse to order avocado toast.
(Can you sense my millennial sarcasm there?)
She described it as good, if not better.
Peanut butter is one food in America that has a Standard of Identity (SOI).
That means before it goes on shelves, it has to meet certainFDAmetrics.
Peanut butter in particular has specific metrics with high percentages that make most brands relatively consistent.
One of the best store-brand products around is Kirkland batteries.
Whether or not theyre manufactured using exactly the same materials is not officially confirmed.
But since the performance is just as good, that technicality might not matter terribly.
Brand-Name Items That Are Usually Worth the Splurge
Jobelle wasnt alone.
It feels OK to want those higher-quality materials in these instances.
Other preferences for brand name are likely to be individual and subjective.
Store-brand cola might be just fine for some people, but others will cringe at anything other than Coke.
Regional preferences exist, too.
Ketchup is a great example.
In the Golden Triangle, its Heinz or bust, and the regional palette can tell the difference.
Tips for Deciding on Store Brand vs.
If you really want the name-brand shampoo, maybe you might get by with knock-off plastic baggies.
Youll also want to consider the actual price differences combined withcoupons.
The price difference was $0.92.
One of those store brands is saving you a whole lot more money than the other.
Store Brand vs. A lot of it comes down to preferences.
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She is a regular contributor to The Penny Hoarder.
Nicole Dow and JoEllen Schilke also contributed.
