If youve had a sneaking suspicion that things you buy are getting smaller, you may be right.
Whats going on at our grocery stores?
Then all of a sudden, it became one-point-something ounces for the same price.
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Shrinkflation can be so subtle that you dont notice it.
6 Ways to Beat Shrinkflation
Beating shrinkflation starts by simply being a savvy shopper.
Youll need to pay more attention while shopping and be willing to change up your habits.
Here are some ways to do just that:
1.
Buy the Store Brand
Dont hate on store brands.
Theyre cheaper, often just as good and sometimes even better than name brands.
Generic brands tend to be last to change.
Compare the Price Per Ounce
This is called unit pricing.
You simply divide the total price by the quantity to determine the unit price.
This hack isnt just for groceries though.
Most stores include the unit price next to the total price on the tagged shelves below the items.
Youll save 25 cents per apple by purchasing in bulk.
This is especially true with dried goods, which last much longer.
Consider Other Stores
Inflation has even affected discount stores like the Dollar Tree, Family Dollar and Dollar General.
Not everything costs a dollar anymore, as some items have been raised to $1.25 or $1.50.
From pasta and eggs to cereal, chips and snacks all for a dollar-ish.
There are deals to be found at other places too.
Shop Online
Shopping online is more of a timesaver when it comes to shrinkflation than anything else.
Take Advantage of Discount Apps
Stores likeTargetandWalmarthave apps with an extensive collection of digital coupons to help you save.
Other apps likeUpsideandibottahelp you get cash back rewards at many grocery stores.
Skimplation, Shrinkflations Evil Cousin
Shrinkflation isnt the only consumer dupe shoppers need to worry about.
Dworsky warned us about shrinkflations evil cousin skimpflation.
One example that Dworsky shared involved the butter substitute Smart Balance.
Smart Balance used to be made up of 64% oils as its fat content, Dworsky said.
Its thick and blue.
We wont know if theres more or less whitening ingredient in it, or a little less cleaning agent.
We have no idea on so many products what their makeup is.
It is a classic example of manufacturers using customers for greater profit margins while providing less value.
Shrinkflation is not against the law, Dworsky said.
The sneakiness never ends, Dworsky said.
Is shrinkflation worse now because of inflation?
Will it ever disappear?
Robert Bruce is a senior writer for The Penny Hoarder.Colorado-based writer Kristin Jenny focuses on lifestyle and wellness.
She is a regular contributor to The Penny Hoarder.
